Baker Leisure Group (BLG) is a multi-faceted consulting and management company with an unparalleled international client base and solid industry reputation. BLG is lead by Steve Baker, a 40-year veteran of the themed attractions industry. Over the company’s nineteen-year history, BLG is recognized for providing outstanding service and execution of such high profile projects as Coca-Cola’s Olympic City at the 1996 Centennial Games in Atlanta, Georgia, to managing the planning, opening, and operating one of the Middle East’s largest theme park, Al Shallal. From before a project is a fully formed concept until long after it is a proven success; BLG provides knowledgeable guidance and management expertise with a team that offers a unique range and depth of practical experience.
Key divisions within the Baker Leisure Group include:
- Business & Strategic Planning
- Operational Planning
- Marketing Strategy
- Merchandise Program Development
- Sponsorship Planning and Sales
- Presentation Services
BLG is unique in its approach, and few companies can claim a base of practical experience in the array of disciplines provided by their team of professionals. As a result, BLG can enter into a single service contract or independent contracts covering project development, business & marketing planning, management & operations, corporate sponsorship sales and sponsorship & licensing consulting. BLG has the ability to take a project from an idea to opening day and beyond. The leisure development business is multi-faceted. A client may need one, several, or all of the services we can offer. Examples of specific services include:
FEASIBILITY STUDIES
- Market Assessment & Feasibility Studies
- Business Plans
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PROJECT DEVELOPMENT
- Conceptual Development & Program Refinement
- Site Analysis
- Project Management
- Merchandise Program Development
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MANAGEMENT AND OPERATIONS
- Operational Review During Design
- Operating Plans, Policies and Procedures Manuals
- Sponsorship Plans
- Staff Training, Guest Services
- Marketing and Positioning Strategies
- Venue Management
- Tour Management
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SPONSORSHIP
- Evaluation
- Strategic Plans
- Sales
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| For more information contact BLG today at info@bakerleisuregroup.com and let them make your fun, their business. |