Amusement Parks | Water Parks | Theme Parks | Aquariums | Museums | Science Centres | Zoos | Heritage | FECs | Family Entertainment Centres | Planetariums

Home
Blooloop.com Contact Us Sitemap
Home News Features Press Releases Directory Exhibition Newsletter Add Your Company Blog
Home - Press Releases - Press Release details
Aug. 26th, 2010

Amusement Parks: Merlin Entertainments Agrees SLB Deal with Aprirose   

Related: Merlin Magic - Transforming the Tower / CVC Capital Partners agrees acquisition of stake in Merlin Entertainments Group   

Merlin Entertainments confirmed that they have agreed a sale and leaseback deal (SLB) with property investment fund Aprirose for the site adjacent to their LEGOLAND theme park in Windsor, on which the company is planning to build a themed hotel.

Announced earlier this year, the exciting 150-bed LEGOLAND themed hotel is scheduled to open at Easter 2012, and work is about to commence.  The hotel is a key part of a £30m investment programme for the Park, designed to enhance the quality of the LEGOLAND experience, and turn it into a high quality, unique, short-break destination for families with young children.

The £18.5m deal covers only the 2.7acre site on which the hotel will stand.  It does not in any way affect the theme park site itself, which remains part of Merlin’s freehold portfolio.   Aprirose has granted Merlin an initial 35 year lease on the site, renewable for a further 35 years.  

Commenting on the decision, Merlin Entertainments’ Property and Development Director, Nick Mackenzie said: “We are delighted to be working with Aprirose.  The benefits of an SLB over other forms of financing for the new LEGOLAND Windsor hotel are potentially very significant.  This is a very common arrangement in the leisure sector and a win win situation.  It allows Merlin to continue our day to day business and investment plans exactly as before, without increasing our debt burden; freeing up operational cash to support other plans, and demonstrating a better return on capital. “ 

Manish Gudka, Aprirose said: “As a landlord the value of our investments are significantly increased if we are working with successful, high quality ‘tenant’ businesses.  Merlin and LEGOLAND are ideal partners for us, and their plans for the new hotel are very exciting”.

The MERLIN ENTERTAINMENTS GROUP is the leading name in location based, family entertainment, which has seen the most successful and dynamic growth of any company in the sector over the last five years.   Europe’s number one, and the world’s second largest visitor attraction operator, Merlin has 62 attractions and 6 hotels in 12 countries, across 3 continents.   The company aims to deliver memorable and rewarding experiences to its 38.5 million visitors worldwide, through its iconic global and local brands, and the commitment and passion of its managers and almost 15,000 employees.   Merlin Entertainments operates the following attractions – SEA LIFE – the world’s No 1 aquarium brand, Madame Tussauds, LEGOLAND, The Merlin Entertainments London Eye, Dungeons, Gardaland, LEGOLAND Discovery Centres, Alton Towers Resort, Warwick Castle, THORPE PARK, Chessington World of Adventures, Heide Park, Underwater Adventures, and Earth Explorer.
 

Want to see more Blooloop articles? Browse through our and .
Blog This! (What are these?)
Recommend this Article to a Friend
       
Testimonials
 To keep updated on industry news I find Blooloop the best source. It h... 
Rajive Kaul,
Chairman & Mana...
Testimonials
 To keep updated on industry news I find Blooloop the best source. It has also enabled me to make great business connections  
Rajive Kaul,
Chairman & Managing Director, Nicco Corporation Ltd.
Testimonials
 Without a doubt, Blooloop is the best online news source for the attra... 
Shawn McCoy,
Vice President ...
Testimonials
 Without a doubt, Blooloop is the best online news source for the attractions industry. If you want to know what's going on in the world of attractions, you simply have to read Blooloop.  
Shawn McCoy,
Vice President Marketing & Business Development, Jack Rouse Associates
Testimonials
 Blooloop is a terrific resource for all leisure attraction professiona... 
Leigh Johnson,
Business System...
Testimonials
 Blooloop is a terrific resource for all leisure attraction professionals, it is my first stop daily for all the latest news and developments in the sector  
Leigh Johnson,
Business Systems Development Analyst, Merlin Entertainments Group
Testimonials
 Blooloop has its finger well and truly on the pulse when it comes to o... 
Helen Ede,
Marketing Manag...
Testimonials
 Blooloop has its finger well and truly on the pulse when it comes to offering the leisure industry timely, useful news and updates affecting the sector. The Blooloop team are also a dream to work with, providing a professional and efficient service  
Helen Ede,
Marketing Manager, Rainbow Productions.
Testimonials
 I use Blooloop to keep up to date with the industry and also it’s the ... 
Abby Dean,
Marketing Manag...
Testimonials
 I use Blooloop to keep up to date with the industry and also it’s the first place I look to source suppliers for products  
Abby Dean,
Marketing Manager, Marine & Water Park Attractions, Atlantis Dubai
Testimonials
 Blooloop.com is a critical research tool for Pro Forma Advisors. It ge... 
Mark Dvorchak,
Managing Partne...
Testimonials
 Blooloop.com is a critical research tool for Pro Forma Advisors. It get us what we have to know and want to know when we need to know it.  
Mark Dvorchak,
Managing Partner at Pro Forma Advisors LLC
Testimonials
 I check Blooloop daily as it is the best source of attractions industr... 
Nick Winslow,
Nick Winslow Co...
Testimonials
 I check Blooloop daily as it is the best source of attractions industry news and a welcome addition to the market after the demise of "Amusement Business"  
Nick Winslow,
Nick Winslow Consulting
Testimonials
 Blooloop is simply the very best on-line resource for the attractions ... 
Simon Egan,,
CEO, BeWilderwo...
Testimonials
 Blooloop is simply the very best on-line resource for the attractions industry.  
Simon Egan,,
CEO, BeWilderwood
Testimonials
 Blooloop has provided a fantastic service which has greatly enhanced o... 
Paul Collimore,
Director of Sal...
Testimonials
 Blooloop has provided a fantastic service which has greatly enhanced our online marketing efforts. Apart from providing a second to none web service, all the team at Blooloop are very knowledgeable about the industry and conduct themselves in a friendly professional manner.  
Paul Collimore,
Director of Sales, Animazoo / Animalive
Testimonials
 I have made important international contacts through our listing on Bl... 
Tony Whittaker,
Managing Direct...
Testimonials
 I have made important international contacts through our listing on Blooloop.com which have lead to a substantial return in business  
Tony Whittaker,
Managing Director, Elton Games