The Future of Themed Design; a Search for Identity? Jack Rouse writes...

Friday, March 07, 2008 The Future of Themed Design; a Search for Identity? Jack Rouse writes... Jack Rouse, Chairman and CEO Jack Rouse Associates- set to receive a Life time Achievement award from the TEA this weekend- has contributed a fascinating article to Blooloop in which he examines the trends and developments in themed design over the last 50 years.

"Everyone in our industry wants to try to predict the future, identify trends and seek out new business opportunities," he says. "This crystal ball gazing has been going on since themed entertainment began in the mid-50’s, following the successful opening of Disneyland. Forecasting the direction of our industry was probably easier to do then than it is now." In this insightful piece, Jack looks at how an industry which began with a mouse in California has evolved over the decades, how theme park designers have moved on from solely working within the theme park industry to working with a wide variety of other venues and attractions from museums to malls and sports arenas and how themed design itself has moved on from being all about showbusiness and entertainment to being much more about the creation of unique experiences; experiential design. ( For the full article see The Future of Themed Design? A Search for Identity )
Posted By Charles Read -- At 1:11 PM \| Comments (0) \| Trackbacks (0)
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Categories Attractions Business, Themed Design Tags Blooloop, Jack Rouse, Themed Design
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