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Friday, September 05, 2008
Amusement parks: Just the Ticket
The best marketing is generous marketing. It works on multiple levels,
reinforcing relationships in a way that benefits the whole amusement park indsutry . It
sells the uplift while positioning the product, and leaps over
obstacles, objections and even rivalries. And, it’s easy to understand.
Amusement Today’s annual Golden Ticket Awards is a fine example....View more
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