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Wilderness Resort’s, Wild WaterDome Indoor Waterpark Opens and Showcases an Exciting, Interactive SCS Structure

SCS Interactive, in its on-going relationship with Wilderness Resorts, has created a dynamic waterplay structure at the recently opened Wild WaterDome indoor waterpark at t...more

Museum Exhibit Producer Jonathan Katz Speaks about California Academy of Sciences at Two February Events in San Francisco

Cinnabar CEO Jonathan Katz, executive producer of 35,000 square feet of multimedia exhibits for the celebrated, new California Academy of Sciences will speak on two industry...more

BrushBoarding, A Surfing And Snowboarding Simulator, To Feature At The London Boat Show

BrushBoarding, A Surfing And Snowboarding Simulator, To Feature At The London Boat Show Jan 9th – Jan 18th ...more

Utopia helped the City of Beverly Hills Light the Night

The City of Beverly Hills partnered with UNICEF to light the Baccarat Chandeliers...more

Kalahari Resort Unveils 110,000-Square-Foot Indoor Theme Park to Offer an Unprecedented Climate-Controlled Getaway

Kalahari Resort Continues to Expand Under-One-Roof Offerings as $20 Million Addition Connects Four Buildings - ...more

Wednesday, January 07, 2009

Marketing and Customer Service: What are You Really Selling, and to Whom?

I spent nine years running a small retail music store with my husband, and an ongoing concern was the physical layout of the space. I watched closely how customers moved through the store, what caught their attention, how they handled merchandise and how their behavior indicated comfort or discomfort.

Saturday, January 03, 2009

The Fine Art of Science Exhibit Writing

Remember the last time you went to a science museum and actually read the exhibits? Perhaps not many think about who writes those words on the panels about biology and botany and astronomy and geology. That’s entirely appropriate because what’s really important is the message. The goal of a good exhibit writer is to convey it in language that engages interest and excites inquiry among the very diverse audiences that visit museums and science centers.





	As Visualizations Gradually Become Bricks and Mortar, What Will Spell Genuine Success in Dubai?		Themed Restaurants: Chad Emerson Interviews Steve Schussler



	With many major amusement parks, museums, waterparks and other attractions planned for Dubai, which projects will succeed and why?...more		Steven Schussler, Chairman of the Board of Schussler Creative, Inc., is master of themed restaurant development and probably best known as the founder and creator of Rainfor...more





	Themed Entertainment and the Art of the eCard		Themed Entertainment: A UK family with three children visits Orlando



	This year we’ve gotten a flurry of eCards for the holidays and practically no mailed paper cards. There seems to have been a wholesale switchover from the one medium to the ...more		From Dickens to Twain, Homer to Conrad, many great writers have cut their literary teeth on the travelogue, recording their observations of fresh and exciting places for pos...more





	From Concept to Installation:The Wild Ride of Special Venue Media Production		Michael Hudson of Gaylord Hotels Talks Americana, Opry, Themed Entertainment and the Hospitality Business



	It's cool, cutting edge and lucrative and brought us The Simpsons Ride. Dina Benadon of Super 78 Studios explores the world of special venue cinema production and New Media....more		Michael Hudson, director of brand projects for Gaylord Hotels and a former Walt Disney Imagineer, discusses two branches of the hospitality business - theme parks and hotel ...more





	Amusement Parks: Former Disneyland President Matt Ouimet Reflects		Waterparks : Blooloop’s Sherri Ramaker Reports on the WWA Show in Las Vegas



	Matt Ouimet’s tenure as President of Disneyland was especially unique in that he guided the park through its 50th Anniversary in 2005. His experience and knowledge remain w...more		Getting weak at the knees with Olympic swimmers at this years Waterpark Expo......more





	Themed Entertainment : Getting Interactive at the London Transport Museum		Fulldome: Global Immersion's Martin Howe talks about the Morrison Planetarium at the new California Academy of Sciences



	Electrosonic's Robert Simpson explains the museum’s intelligent use of audio-visual and interactive techniques showcased in over 150 exhibits. ...more		Global Immersion's Chief Executive Martin Howes talks immersive theater and invisible technology with Carolyn Collins Petersen....more





	Amusement parks: Theme Park Operations - A Conversation with Lee Cockerell		The Dark Side of Themed Entertainment



	With a book, speaking engagements, and a growing consulting business, the recently retired Executive VP for Operations at Walt Disney World, is not taking it easy. ...more		Judy Rubin on how Nick Farmer does a bloody good job....more

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Jan. 9th, 2009 Electrosonic, Richmond Sound Design and the NFL's New England Patriots score a New Fan Venue And Hall Of Fame

Fans of the NFL's New England Patriots are cheering the new Hall at Patriot Place, a unique sports and educational experience showcasing the history of the football franchise and housing its Hall of Fame. The venue, adjacent to Gillette Stadium in Foxborough, Massachusetts, features a dazzling array of interactive and immersive multimedia exhibits and artifacts whose audio and control systems were engineered, installed and supplied by Electrosonic.
Jan. 8th, 2009 Anticipation builds ahead of F1-X Dubai’s 2009 opening

As the passion for motorsport grows ever stronger in the United Arab Emirates, Dubai is preparing for the launch of F1-X, the world’s first official Formula One theme park, which is due to open later this year.
Jan. 8th, 2009 Servi-Tek Awarded Two Major San Diego Accounts

Servi-Tek Janitorial Services is pleased to announce the recent award of two major accounts in San Diego County. LEGOLAND California Resort has chosen Servi-Tek among fierce competition to provide janitorial, maintenance, and day porter services for both LEGOLAND California, a 128 acre family theme park and SEA LIFE(TM), a 36,000 square-foot interactive Aquarium. With more than 50 rides, shows and attractions, LEGOLAND California Resort is a major destination for families with children ages 2 to 12 and Servi-Tek is proud to have this account.
Jan. 7th, 2009 Museum Exhibit Producer Jonathan Katz Speaks about California Academy of Sciences at Two February Events in San Francisco

Cinnabar CEO Jonathan Katz, executive producer of 35,000 square feet of multimedia exhibits for the celebrated, new California Academy of Sciences will speak on two industry panels in the SF area
Jan. 7th, 2009 BrushBoarding, A Surfing And Snowboarding Simulator, To Feature At The London Boat Show

BrushBoarding, A Surfing And Snowboarding Simulator, To Feature At The London Boat Show Jan 9th – Jan 18th
Jan. 7th, 2009 Disney Parks Celebrate U.S. Military With Free, Multi-day Admission to Theme Parks in 2009

As Disney Parks ask "What Will You Celebrate?" and invite guests to turn their personal milestones into magical family vacations in 2009, America's military personnel will have one more reason to celebrate: Free multi-day admission to Disney's U.S. theme parks.
Jan. 7th, 2009 Wilderness Resort’s, Wild WaterDome Indoor Waterpark Opens and Showcases an Exciting, Interactive SCS Structure

SCS Interactive, in its on-going relationship with Wilderness Resorts, has created a dynamic waterplay structure at the recently opened Wild WaterDome indoor waterpark at the Wilderness at the Smokies Resort.
Jan. 7th, 2009 Budweiser Military Tribute Extended by Anheuser-Busch InBev

"Here's to the Heroes" Provides Free Admission to Worlds of Discovery Theme Parks For Military Members and Direct Dependents
Jan. 6th, 2009 IAAPA Connections Debuts February 24 – 26, 2009 in Bahamas

Online registration is open for IAAPA’s first-ever Connections event February 24 – 26, 2009, at Atlantis, Paradise Island, Bahamas, and discounted registration is available until January 23.
Jan. 5th, 2009 Join the U.S. Pavilion at World Travel Fair 2009 - Shanghai, China

By 2020 there will be 100 million Chinese outbound travelers. Will you have a slice of that market?
Jan. 5th, 2009 Ocean Park and Mainland Partners Reaffirm Conservation Mission Following Mortality of a Chinese Sturgeon

Ocean Park reports the death of one Chinese sturgeon, which died on 2 January 2009. While saddened by the incident, Ocean Park Chief Executive, Tom Mehrmann, and Professor Wei Qi-wei, Director of the Yangtze River Fisheries Research Institute of the Chinese Academy of Fisheries Science, reaffirmed their respective commitments to work closely with each other as conservation partners to continue the conservation and research efforts of Chinese sturgeons, in particular, to study the transition Chinese sturgeons make between fresh and sea water in their life cycle, under a human care environment. This is the only such research project for this fish in the world, and will have great significance in the conservation and sustainability of the species.
Jan. 5th, 2009 Wild Adventures Announces Updated Water Park and New Ride for the New Year

It may be wintertime now, but the magic-makers at Wild Adventures Theme Park are busy thinking of summer fun!